The New Town is Edinburgh at its most elegant, its Georgian grid around George Street and Thistle Street home to boutiques, restaurants, galleries, salons and professional firms, with an affluent, discerning clientele. Here, refinement counts, and a business that looks anything less than polished online is quietly passed over. (See our New Town web design page.)
A discerning market judges quickly
An affluent New Town customer forms an impression from your website before they make contact. A polished, refined site tells them you are the quality choice; a dated one, however good your work, sends them to a competitor who looks the part. In a quarter defined by elegance, looking professional is table stakes.
Found in the city centre
The centre is competitive, and people search locally for exactly what they want. A site built for local search, backed by a Google Business Profile, puts you in front of them at the moment they choose. Our Edinburgh guide explains why area-level search wins the work.
We build to the New Town's standard, and include an AI assistant that answers and books at any hour, so a discerning customer never waits.
Premium, without the premium price
We build New Town businesses a genuinely premium, done-for-you website with the assistant included, for a founding-client price of £495. See pricing and how we cover Edinburgh.
In short
- New Town customers are discerning and judge you by your website first.
- A refined look is table stakes in Edinburgh's most elegant quarter.
- Get found locally, backed by a Google profile.
- Premium, done for you from £495.